Your SaaS Pricing and Packaging Cheat Sheet for 2025.

Your SaaS pricing and packaging cheat sheet for 2025.

It’s a mistake to assume simple pricing is always the best option.

The number of options and line items in your packaging should be directly tied to the size of your contracts.

1️⃣ Contracts up to €333 annually

• 1-2 plans with flat fees

• Annual payment discount

Buyers need to be able to convert on your pricing page without human interaction.

2️⃣ Contracts between €333 and €3.3K annually

• Single pricing metric (seats, usage, outcome, etc.)

• 2-3 tiers to pick from, may use one plan to make others more attractive

• 1-2 add-ons and annual payment discount

Majority of buyers should convert on your pricing page. Offer demos for highest tier and share quote in call.

3️⃣ Contracts between €3.3K and €33K annually

• May combine 2 pricing metrics (seats, usage, outcome, etc.)

• 3-4 plans and exclude price from highest tier

• Up to 5 add-ons and compatible for every tier

• Optional: multi-year contract discounts

You will have face time with every client. This allows you to start customising quotes. Allow for flexibility and price differentiation based on needs or size.

4️⃣ Contracts between €33K and €333K annually

• Up to 3 pricing metrics (seats, usage, outcome, etc.)

• 3-4 plans without pricing indications

• Consider including cost-coverage (e.g. cloud usage)

• Catalog of add-ons

You’re dealing with multiple budget owners. Make it easy for each budget owner to pick up part of the bill by including detailed line items addressed to each.

5️⃣ Contracts beyond €333K annually

• Bespoke: tailored pricing for each client

• Include fees they’re accustomed to paying

• Charge for value you can directly influence

Enterprise buyers at this scale expect extreme flexibility in the structuring of your pricing. Make sure to monetise your value creation and include structural cost in your proposal.